An approach to everyday discovery cultivates vision from the inside. It’s called insight, and it gives us such clarity and ability in the moment of choice that it illuminates the path to boundryless vision.

{vision is where you want to go, it is the destination} 

The vision is the dream, it is the one wildly important goal of any role: astronaut... father... company... brand... team...  Discovering vision for a person, a brand, an organisation is discovering and re-discovering purpose and passion for the first time.  The process of getting to the vision becomes the mission. It is the journey.